Real estate is a perfect area that could really benefit from targeted RSS feeds. However, our review of various real estate sites and MLS services showed very little focus on RSS feeds, or any other feeds for that matter. One site that did have feeds ZipRealty, did not offer a way of filtering the feeds, thus an external filter would be necessary.

Why ZipRealty thinks that a person would want to see an unfiltered feed of an entire city of listings is beyond us. Likely they just don’t know and are new to feeds. Our conclusion from this and many more examples is that real estate is ripe for taking advantage of feed technology.